Business Development Manager

https://www.serlimited.com/8108-business-development-manager/lighting/london/job2026-04-22 11:29:052026-05-19 SER Limited
Job Type Permanent Full Time
Location London
Area London, England London England London
Sector Lighting
Salary £35k - 45k per year
Currency gbp
Start Date ASAP
Advertiser remoteapi
Job Ref 163019
Job Views 17
Description

Job Title: Business Development Manager (New Business Focus)
Salary: £40,000-£45,000 + Electric Car, 25 Days Holiday + Bank Holidays, Uncapped Commission
Location: Buckinghamshire (1 day office / 4 days field-based, UK travel + occasional international)



The Opportunity

This is not a farming role. This is a true new business position for someone who thrives on opening doors, creating opportunities, and winning work.

My client is a leading provider of premium linear LED solutions, supplying high-quality, EU-manufactured LED tape into the architectural and specification market. With a strong reputation already established, they are now looking for a driven Business Development Manager to expand into new sectors and unlock untapped revenue streams.



The Role

You'll be responsible for driving new business growth, targeting customers and sectors that are not currently fully developed.

This is a role for someone who enjoys the chase - identifying prospects, building pipelines, and converting opportunities into long-term revenue.

Key focus areas include:


  • M&E Consultants
  • End users / clients
  • Retail rollouts
  • Specialist contractors
  • Interior designers



Key Responsibilities


  • New Business Development: Proactively identify, target, and win new clients across multiple sectors
  • Pipeline Creation: Build, manage, and convert a strong and consistent sales pipeline
  • Market Expansion: Open doors in new verticals and develop previously untapped opportunities
  • Relationship Building: Establish credibility quickly with key decision-makers and influencers
  • Solution Selling: Work with internal technical and manufacturing teams to deliver tailored lighting solutions
  • Sales Performance: Consistently meet and exceed revenue targets
  • Market Intelligence: Stay ahead of trends, competitors, and project opportunities



What We're Looking For


  • Proven track record in new business sales (BDM / Hunter role)
  • Experience within lighting, LED, or related specification sales (highly desirable)
  • Strong network or ability to break into new markets quickly
  • A self-starter with high energy, resilience, and a competitive edge
  • Comfortable operating in a field-based, target-driven environment
  • Excellent communication and influencing skills
  • Full UK driving licence



Why Join?


  • Uncapped commission structure - high reward for high performance
  • Premium product offering with strong market reputation
  • Genuine autonomy to shape and grow your territory
  • Support from technical and manufacturing teams to help you win
  • A role where your success directly drives company growth



Working Pattern


  • 1 day per week in the Buckinghamshire office
  • 4 days on the road meeting clients across the UK
  • Occasional international travel



Apply

Send your CV and a brief cover note outlining your new business achievements to:
jthomas@serlimited.com

Or contact James Thomas on 01254 781300 for a confidential discussion.

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