Clive Couldwell, the editor of AV Magazine, talks in AV Magazine about the AV effect.
He states that, "without AV there wouldn't be multi video displays for real time content sharing and collaboration; 'global' corporate presentations; video capture and on demand video playback; 4K presentation and distribution; presentation and collaborations, as our Market Analysis on workspaces reveals."
He comments that, "thanks to AV, spaces are changing from dedicated to multi-purpose, with flexible working and learning environments now becoming the norm. Multifaceted AV technology supports flexible spaces that can be used in many ways. What was once just a boardroom may now operate as a boardroom, conferencing room, or overspill office."
"AV is a tech business and has achieved amazing things, as our AV Awards show each year. But technology is merely a tool in the hands of those with the imagination to inspire."
Clive closes by saying, "At a time when fresh approaches to spaces are needed more than ever, it's time to step up and open up our minds to new ideas.